Free samples
Every order includes free samples
3 interest-free payments with Klarna
Split your purchase into three equal payments at 0% interest. Available in eligible countries.
Initio
Initio transcends traditional perfumery to reveal its mystical, carnal and emotional dimension.
Born from the conviction that perfume possesses an invisible power, capable of attracting, protecting or inspiring, the house explores the science of seduction through compositions of rare intensity.
Each creation is a formula of modern alchemy, fusing olfaction, psychology, and energy. Behind each bottle lies a magnetic universe: that of a confidential, sensual, and instinctive perfumery, where scent becomes an energetic signature.
Wild Rush by Initio Parfums Privés embodies an instant surge of energy through a fresh, vibrant, and intensely modern composition. The fragrance opens with a luminous sensation driven by dynamic aromatic notes that immediately bring freshness and vitality. Quickly, more gourmand and enveloping facets soften the overall blend, creating a captivating contrast between tension and comfort. In the base, woods and amber accords extend the fragrance with depth and character. Conceived as a stimulating yet sophisticated signature, Wild Rush seduces with its balance of fougère freshness, modern sensuality, and assertive sillage.
Head Notes : Bergamot, Red berries
Heart Notes : Lavender, Caramel, Vanilla
Base Notes : Sandalwood, Patchouli
Ingredients : alcohol denat., parfum (fragrance), hexamethylindanopyran, aqua (water/eau), vanillin, ethylhexyl methoxycinnamate, tetramethyl acetyloctahydronaphthalenes, linalyl acetate, ethylhexyl salicylate, butyl methoxydibenzoylmethane, linalool, lavandula oil/extract, alpha-isomethyl ionone, hexyl cinnamal, camphor, benzyl salicylate, cananga odorata oil/extract, beta-caryophyllene.
Personalized customer service
Expert advice and responsive support from our boutique in Grenoble, France
Secure payment
Your payment is safe: use Apple Pay, PayPal, Visa, or Mastercard
Fast & careful delivery
Ships within 24 hours in a secure, elegant package
Returns & exchanges
Free returns within 14 days, free exchanges within 30 days
Your opinion matters
4.9 ★★★★★ with over 600 reviews